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Haliena Brown
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Marketing Manager - GAIN Conversion
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Join date: Dec 1, 2025
Posts (3)
May 31, 2026 ∙ 11 min
The Conversion Experiment Repository: generating a competitive edge for our clients
Here at GAIN Conversion, we're always looking for ways to create an unfair competitive advantage for our clients. Nothing allows us to do this more effectively than our Experiment Repository.
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Dec 1, 2025 ∙ 1 min
How Minecraft uses experimentation to de-risk big bets and fuel wild-scale growth
How Minecraft Drives Measurable Growth Through Experimentation Host: Matt Wright Guest: Tim Mehta, Lead Experimentation PM at Minecraft Duration: 45 minutes Minecraft isn’t just one of the best-selling games of all time; it’s a live, global ecosystem where every tweak is scrutinised by millions. In this episode, Tim Mehta takes us inside the machine room where Minecraft turns uncertainty into high-confidence decisions. Tim shares how the team broke free from a “ship it and hope” mindset...
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Nov 4, 2025 ∙ 1 min
GAIN acquires Sitewiz to lead the next era of AI-powered experimentation.
Drake Som, founder of Sitewiz, joins GAIN Conversion as Director of AI Product and Growth.
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